We must be. How else can you explain perfectly rational, intelligent individuals constantly referring to themselves in the third person and plural on their websites. You’ve seen the websites – “Attorney John Doe graduated from the University of East Dakota Law School. Attorney Doe, who started his practice in 2007, now limits his law practice…
The Most Important Part of Running a Law Firm
What’s the most important part of running a law firm? In my opinion, it’s getting paid and it harder to do than it sounds. Most solos and law firm owners know this – getting clients to pay the full bill is like pulling teeth. You either won’t get paid at all by some clients, or…
The Will to Act
“The training is nothing. Will is everything. The will to act.” I had the honor last week of presenting with some great speakers and marketing gurus for attorneys in the country. It was sponsored by the Massachusetts Bar Association and LOMAP and is available for free On-Demand if you are a MBA member. My talk…
Going Paperless (Out of the Office)
If you’ve successfully gone paperless in the office and you want to take the next step, then you’re looking at going paperless outside of the office as well. What do I mean by this? For example, in my practice, divorce litigation, I need to meet with clients. During those initial client meetings, I would fill…
Going Paperless (in the office)
One of the best things I ever did for my law practice was go paperless. One of the best pieces of equipment/technology I bought for my office was a Fujitsu ScanSnap scanner (in fact, I have 3 of them). So what does it mean to go paperless? What it doesn’t mean is that your office…
Setting Up Systems to Run Your Law Firm
I’m out of the office for a week. A whole seven days. I’ve been out of the office before but not while I’ve had the caseload I have now and not while I’ve had associates to manage. Your law practice gets harder and harder to manage because the business and the firm is growing. However,…
Monitoring Your Online Reputation
As a lawyer, your reputation in the community among your peer and clients is everything. If you’re a great lawyer, fellow attorneys and old clients will refer you business because they know of your good work. If you’re a lawyer that cheats people out of money – sure you could probably pull it off for…
What it means to be a Weapon of Mass Connection
I’ve talked about the right way to network in the past. But that is simply a ‘means’ – what is the ‘ends’? The ultimate goal is to make yourself into a “Weapon of Mass Connection” (WMC). You want to make yourself the hub, the center, of a group of people where you are the thing…
What type of marketing should you do?
I presented at the first annual GP/SOLO Symposium today at the Mass Bar Association and I got to hear a lot of speakers talk about building a law practice. There was a lot of talk of using technology in building your business with tools such as social media marketing, time management programs, and using dual monitors. There…